Tips to get into marketing field.

Hello folks,
How are you on this mildly warm winter morn?
I was wondering if you folks could help me. I've been trying to break
into the marketing field.
My last job was as a Marketing Assistant but I was laid off. I also
have a BS in marketing. I've been trying to break into and I have been
sending out my resumes via email and snail mail. I have been able to
get in to the interviews. But alas, that job has not come forth. Would
anyone have any tips for a fellow marketer.
Cassandra

"Jem Potts" <goduti@sbcglobal.net> wrote in message
news:cu88rv0tsf@enews1.newsguy.com...
>
> Hello folks,
> How are you on this mildly warm winter morn?
> I was wondering if you folks could help me. I've been trying to break
> into the marketing field.
> My last job was as a Marketing Assistant but I was laid off. I also
> have a BS in marketing. I've been trying to break into and I have been
> sending out my resumes via email and snail mail. I have been able to
> get in to the interviews. But alas, that job has not come forth. Would
> anyone have any tips for a fellow marketer.
> Cassandra

One of the hardest things to do is to market yourself. You need to have an
impressive resume of projects you brought to life and then network your
friends to recommend you to their contacts. Otherwise you are more likely to
land another secretarial job with the title of Marketing Assistant and no
chance at all to exercise your creativity.

One very good way to move up the ladder is to start in sales, even selling
magazine subscriptions door to door, and getting the feel of selling so you
can appreciate the tools you will need to master to become a good marketer.
I recommend you get hold of Joe Girards' stuff and study it with great
concentration and imagination. He is in the Guiness Book of Records as the
World's Greatest Salesman. Take his technique and apply it to yourself by
loading yourself with business cards and the little note on the back
promissing a commission to anybody who helps you make a sale. That sale
could be a job or could be an assignmnent as an independent marketing guru.

Take a look at my son's website and see if there is anything there you could
help him with, then write a proposal, send it to me, this will help you
sharpen your communication skills. www.rcsailcars.com

Wayne
www.pueblaprotocol.com

>
>

"Jem Potts" <goduti@sbcglobal.net> wrote in message
news:cu88rv0tsf@enews1.newsguy.com...
>
> Hello folks,
> How are you on this mildly warm winter morn?
> I was wondering if you folks could help me. I've been trying to break
> into the marketing field.
> My last job was as a Marketing Assistant but I was laid off. I also
> have a BS in marketing. I've been trying to break into and I have been
> sending out my resumes via email and snail mail. I have been able to
> get in to the interviews. But alas, that job has not come forth. Would
> anyone have any tips for a fellow marketer.
> Cassandra

Start your own business; it's the best job security that you can find.

"Jem Potts" <goduti@sbcglobal.net> wrote in message
news:cu88rv0tsf@enews1.newsguy.com...
>
> Hello folks,
> How are you on this mildly warm winter morn?
> I was wondering if you folks could help me. I've been trying to break
> into the marketing field.
> My last job was as a Marketing Assistant but I was laid off. I also
> have a BS in marketing. I've been trying to break into and I have been
> sending out my resumes via email and snail mail. I have been able to
> get in to the interviews. But alas, that job has not come forth. Would
> anyone have any tips for a fellow marketer.
> Cassandra


Let me tell ya, I'm starting a barbershop, and have been looking for some
help with marketing, but I can't get any marketing company to work with me.
Guess I'm just small potatoes.
I'll bet there are lots of other small businesses out there in similar
situations, probably lots more small businesses that haven't given a thought
to proper marketing. Seems like us little guys are a vast untapped market
for you. We'd be lots of small accounts generating small $$$ instead of a
few big accounts netting bigger $$$.
Just an idea . . . Wouldn't need a big fancy office tower or whatever,
just some smarts and good ideas . . .

-Tock

"Jem Potts" <goduti@sbcglobal.net> wrote in message
news:cu88rv0tsf@enews1.newsguy.com...
>
> Hello folks,
> How are you on this mildly warm winter morn?
> I was wondering if you folks could help me. I've been trying to break
> into the marketing field.
> My last job was as a Marketing Assistant but I was laid off. I also
> have a BS in marketing. I've been trying to break into and I have been
> sending out my resumes via email and snail mail. I have been able to
> get in to the interviews. But alas, that job has not come forth. Would
> anyone have any tips for a fellow marketer.

I can give you my own method: start in sales. If you get a sales job then
you are really close the customer and learn a lot. You know more about what
the customer wants then just about anyone in the company. You will likely
work with marketing so will have a chance to talk with the marketing people.
Once you have established yourself as a good salesperson, you then start
volunteering for marketing related projects. This will be especially
appreciated if your company is small and does not have much of a marketing
department. A good project to start with might be a competitive analyses.
But talk to your sales manager and others to find out what needs to be done.

Continue to do projects and either move into marketing at your company or at
another company. The key is that you have to be willing to do sales, enjoy,
and committ yourself to continually getting better! There is nothing worse
than a unenthusiastic salesperson or one that is obviously biding time until
they get another job.

Oh, and one more thing, keep reading. I realize you have a marketing degree
but be sure to keep your marketing knowledge and skills sharp. Learn about
your industry too.

--
Robert Anderson

Getting a marketing job is really a question of your resume standing out
from the crowd. Think of ways you can distinguish yourself or differentiate
yourself from others.Conduct a SWOT analysis on yourself (you really have to
know yourself really well). When responding to a job ad, research the
company that is hiring. Not only should you articulate your experience with
what they are looking for but also add some additional skills/experiences
that would bring additional value to the hiring company based on your
research. Think of yourself as a bundle of benefits that will position
yourself in a unique and valuable manner to the hiing company.

Best of Luck.

Dan Maynard


"Jem Potts" <goduti@sbcglobal.net> wrote in message
news:cu88rv0tsf@enews1.newsguy.com...
>
> Hello folks,
> How are you on this mildly warm winter morn?
> I was wondering if you folks could help me. I've been trying to break
> into the marketing field.
> My last job was as a Marketing Assistant but I was laid off. I also
> have a BS in marketing. I've been trying to break into and I have been
> sending out my resumes via email and snail mail. I have been able to
> get in to the interviews. But alas, that job has not come forth. Would
> anyone have any tips for a fellow marketer.
> Cassandra
>
>