New to Sales, got an offer as to Sell or Distribute Computer Networking Products (SOHO), How can I start?

Actually this is based on Commission, this is new product, price is low
compare to competetiors. Your comments looks good, how can I get more
tools which helps me to do my Marketing and skills.

Thanks.

[ Moderator's note: *AHEM* Since this thread is not a discussion about the
business of consulting per se, the moderators strongly suggest that it be
continued on the group misc.business.marketing.moderated where it would be
more topical. To that end, I am cross-posting this post in the thread to
misc.business.marketing.moderated with Followup-To set to that group.
Thanks, and carry on! :-) -JimL ]

<tvnaidu@yahoo.com> wrote in message news:cs6aj802tml@enews2.newsguy.com...
>
> Actually this is based on Commission, this is new product, price is low
> compare to competetiors. Your comments looks good, how can I get more
> tools which helps me to do my Marketing and skills.
>
> Thanks.
>
OK, have you done the things I suggested? Identify your likely buyers by
location, business, character?

Test your sound bite on us, in this newsgroup.

Tell me why I should buy a machine from you?

Did you explore the sales and marketing chapter from my site?

Wayne
http://home.att.net/~impresario/Index.htm

Hello Wayne,

I looked into your chapter about S&M, it is excellent. I identified
some electronic stores, I have to go and talk to them about my
product, but I don't know how can I get some appoinemnet with big chain
electronic shops, like the big ones, also whether I can convence them,
I am sure first time it is very difficult to attract them, who have
chain shops all over the Country, also I want to sell thi sproduct
through some of the popular web sites.

You asking me why you have to buy product from me, the reason is, my
product had more advanced features than what you are getting from our
competetior, also the price is less than what our competetior is
offering, what else you want?.

Thanks.

<tvnaidu@yahoo.com> wrote in message news:csadt703h@enews1.newsguy.com...
>
> Hello Wayne,
>
> I looked into your chapter about S&M, it is excellent. I identified
> some electronic stores, I have to go and talk to them about my
> product, but I don't know how can I get some appoinemnet with big chain
> electronic shops, like the big ones, also whether I can convence them,
> I am sure first time it is very difficult to attract them, who have
> chain shops all over the Country, also I want to sell thi sproduct
> through some of the popular web sites.
>
> You asking me why you have to buy product from me, the reason is, my
> product had more advanced features than what you are getting from our
> competetior, also the price is less than what our competetior is
> offering, what else you want?.
>
> Thanks.

Price is a good reason. Features are a good reason. But you must make sure
the features are something the customer fully understands and wants.

Other reasons for me to buy would be your reputation, your ability to
fulfill your promise regarding delivery and warranty, your service after the
sale, name branding if any, but most of all a sound proof that your pricing
is adequate to cover all the above.

You say you want to reach the chains. For this to happen you must be in a
position to deliver thousands and thousands of dollars worth of merchandise
on a very deffinite schedule and bill them with invoicing where they take 2%
off if paid in ten days, or net 30 and you must pay all shipping. So be
careful for what you wish, you may get your wish and regret it. You will not
get paid until your supplier has been paid, and then usually after a 30 day
dealy in most cases.

It sounds to me like you have made a deal with a Chinese manufacturer who is
trying to get into the US market using commissioned sales reps.

Keep writing your impressions... we are here to help.

Wayne

Hello Wayne,

Thanks for your valuable info, appreciated. You are right, this is an
Asian company, they have office here already. Again, there are some
popular brands are popular here in US, attracting this new brand is
very tough from consumer point of view, first of all everybody sees
whether this company is reputed or not, customers will think for a
minute before buying a new product which they never heard at all. But
again, I have to spend some money to get this company popular through
some Ads or flyers in local news papers.

Other suggestion I need from you is, If I want to be a Distributor for
"XYZ" company, do I have to register my office in my State, they have
an office in somewhere in North east state, that is their US office, I
am just wondering whether I have to register muy own office in my
state, that is why I want to introduce this brand. Also How can I
advertise this product in cheap way, since I have to put my time, money
to make this brand popular, only thing is I will get some commission
per product based, could you suggest me. Thanks in advance.
Thanks for your time.

<tvnaidu@yahoo.com> wrote in message news:csce3802jdo@enews1.newsguy.com...
>
> Hello Wayne,
>
> Thanks for your valuable info, appreciated. You are right, this is an
> Asian company, they have office here already. Again, there are some
> popular brands are popular here in US, attracting this new brand is
> very tough from consumer point of view, first of all everybody sees
> whether this company is reputed or not, customers will think for a
> minute before buying a new product which they never heard at all. But
> again, I have to spend some money to get this company popular through
> some Ads or flyers in local news papers.
>
> Other suggestion I need from you is, If I want to be a Distributor for
> "XYZ" company, do I have to register my office in my State, they have
> an office in somewhere in North east state, that is their US office, I
> am just wondering whether I have to register muy own office in my
> state, that is why I want to introduce this brand. Also How can I
> advertise this product in cheap way, since I have to put my time, money
> to make this brand popular, only thing is I will get some commission
> per product based, could you suggest me. Thanks in advance.
> Thanks for your time.
>
Let's say you sell $1,000 worth of merchandise and now you must invoice that
customer. The customer must have an invoice to show his accountant at year
end for the purchase to be expensed. An invoice must have the name of your
company or your name, or the name of your supplier.

Now, say your customer is writing the check to the name of the company on
your invoice. Now you must deposit the check or cash it and you must pay
your supplier. For you to cash the check you need a bank account, or you
must go to your customer's bank and cash the check. Not very businesslike!
So you will need a bank account.

To get a business bank account you need to have filed a Fictitious Name
application with your state. Once completed, you give this paperwork to your
bank and you are officially in business to deposit and to write checks.

But your supplier is going to want to have your resale number and you will
need this document when you buy stuff for resale in your state. To get your
resale number you apply to your state board and get the permit.

If you are a US citizen and have a social security number you can do your
accounting on the Schedule C of your 1040 at year's end. If you are not,
then you must submit for an employer id number and you will still have to
fill out a 1040 to pay your taxes.

You will be required to pay quarterly anticipated taxes on your profit from
your business and you will be required to make social security contributions
as well.

If you are not a citizen I don't think you will be able to get a business
bank account but this may not be true. You will have to check with your
bank.

There is no cheap advertising. Your best bet is to walk the beat with a
business card and price list. Spend all of your available time in making
cold calls, asking for references, following leads, making presentations
using your 15 second sound bite. Have you developed this yet?

Wayne

Wayne Lundberg wrote:
> To get a business bank account you need to have filed a Fictitious Name
> application with your state. Once completed, you give this paperwork to your
> bank and you are officially in business to deposit and to write checks.

depends on your state. In Hawaii you need a general excise tax license,
and it can be in your personal name (I do have a DBA as well, but I
didn't start that way)

> If you are a US citizen and have a social security number you can do your
> accounting on the Schedule C of your 1040 at year's end. If you are not,
> then you must submit for an employer id number and you will still have to
> fill out a 1040 to pay your taxes.

I'm not a US citizen .... (I file our 1040 each year, I have a social
security number and had long before I got married to a citizen, etc.)
You don't have to be a US citizen to have a social security number
or to have to file a 1040.

> If you are not a citizen I don't think you will be able to get a business
> bank account but this may not be true. You will have to check with your
> bank.

All you have to be is a legal resident. You may even be able to
get one if you're a legal non-resident (it's been a long time since I
was a legal non-resident). I wouldn't try it as an illegal <g>
(but then, I never have been illegal here).


Maren
http://www.jach.hawaii.edu/~maren/palms_etc/
Specializing in fresh Gardenia Taitensis seeds and Job's Tears in bulk.

Hello Wayne,

I haven't opened neither my company's Bank account nor registration of
my company, I am looking locally if somebody can do all things (I can
open my Bank account, I have my personal account, but I have to open my
company's account for company transactions), I am looking for some
consultant, those who will do these company registration and all.

Only thing I am worried is, how can I market this product, one thing
is, I don't know howmych effort it is, I fi I want to approach big
chains stores like Costco, Walmart, some of them don't have these
Computer Networking products, also if I make some cold calls, I don't
know howmuch response I can get, do I have to get any license to make
these cold calls?. or open Yello pages and call one by one will be
better?. This is single handed business, since I can't hire anybody
initially, since this is based on per piece I will get commission,
Please suggest me Is there any other ways I can market this product.
But this product had very good features compare to what available in
the market. I am sure, since I know all these technologies for last 15
years. Only thing is I don't have any experience in Sal;es and
Marketing. That is where I am weak, I am looking for some in expensive
ways.
Thanka for your time and appreciated for any valuable suggestions.

<tvnaidu@yahoo.com> wrote in message news:csq0rs02iv9@enews4.newsguy.com...
>
> Hello Wayne,
>
> I haven't opened neither my company's Bank account nor registration of
> my company, I am looking locally if somebody can do all things (I can
> open my Bank account, I have my personal account, but I have to open my
> company's account for company transactions), I am looking for some
> consultant, those who will do these company registration and all.
>
> Only thing I am worried is, how can I market this product, one thing
> is, I don't know howmych effort it is, I fi I want to approach big
> chains stores like Costco, Walmart, some of them don't have these
> Computer Networking products, also if I make some cold calls, I don't
> know howmuch response I can get, do I have to get any license to make
> these cold calls?. or open Yello pages and call one by one will be
> better?. This is single handed business, since I can't hire anybody
> initially, since this is based on per piece I will get commission,
> Please suggest me Is there any other ways I can market this product.
> But this product had very good features compare to what available in
> the market. I am sure, since I know all these technologies for last 15
> years. Only thing is I don't have any experience in Sal;es and
> Marketing. That is where I am weak, I am looking for some in expensive
> ways.
> Thanka for your time and appreciated for any valuable suggestions.
>
> All I can do is repeat what I've already stated:
There is no cheap advertising. Your best bet is to walk the beat with a
business card and price list. Spend all of your available time in making
cold calls, asking for references, following leads, making presentations
using your 15 second sound bite. Have you developed this yet?

Wayne

Wayne,

If I work based on commission from third party company to
sell/Distribue their products, what are the main things I have to
negotiate with them?. They were keep telling I have to work based on
commission per piece whatever I am selling?. But to sell thier product,
I have to my own office, I have to spend my whole day?. Also I have to
recruit one or two sales assistants, also I have pay for my office
rent, equipent and monthly expenses, Is this commission will work out
this way?. Or is there any other way I can negotiate?. Sometimes to
workout one contract it might take several months or one year also?.
Suggest me.

Thanks.