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Old 07-05-2007, 12:51 PM   #1
mike
 
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Hi, I am interested in creating a marketing flyer for to hand out to
people. I have a small computer consulting bussiness. What books do
I need to read, websites and groups and forums to help me to learn how
to create a marketing flyer. I have never done this before, I want
something I can go out in person with to hand out to small
bussinesses. Thanks Mike
 
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Old 07-05-2007, 12:51 PM   #2
Mike Turco
 
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"mike" <mdiaczyk@tampabay.rr.com> wrote in message
news:c4j00t0hmb@enews1.newsguy.com...
>
> Hi, I am interested in creating a marketing flyer for to hand out to
> people. I have a small computer consulting bussiness. What books do
> I need to read, websites and groups and forums to help me to learn how
> to create a marketing flyer. I have never done this before, I want
> something I can go out in person with to hand out to small
> bussinesses. Thanks Mike


Mike,

You've really come to the right place.

Put your thoughts together. What services do you offer and are the benefits
you provide to your customers?

Can you put together a rough-rough draft and post it someplace? Even if it
is all text. Then post the URL here. (This group does not accept binaries or
HTML, but you can post text here.)

Mike


 
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Old 07-05-2007, 12:51 PM   #3
McWebber
 
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"mike" <mdiaczyk@tampabay.rr.com> wrote in message
news:c4j00t0hmb@enews1.newsguy.com...
>
> Hi, I am interested in creating a marketing flyer for to hand out to
> people. I have a small computer consulting bussiness. What books do
> I need to read, websites and groups and forums to help me to learn how
> to create a marketing flyer. I have never done this before, I want
> something I can go out in person with to hand out to small
> bussinesses. Thanks Mike


www.desktoppublishing.com has some good resources and templates. If you have
Microsoft Publisher or a similar program it comes with some templates to get
you started.

--
McWebber
No email replies read
If someone tells you to forward an email to all your friends
please forget that I'm your friend.


 
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Old 07-05-2007, 12:51 PM   #4
Skal Tura
 
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Default need help creating a marketing flyer


"mike" <mdiaczyk@tampabay.rr.com> kirjoitti viestiss
news:c4j00t0hmb@enews1.newsguy.com...
>
> Hi, I am interested in creating a marketing flyer for to hand out to
> people. I have a small computer consulting bussiness. What books do
> I need to read, websites and groups and forums to help me to learn how
> to create a marketing flyer. I have never done this before, I want
> something I can go out in person with to hand out to small
> bussinesses. Thanks Mike


Okies, sound like a friend, read some _GOOD ADVERTS_, perhaps of something
you bought
based upon the advert

I can sell ya an book which explains how to write good advertisements(and
actually works), i've
got resell rights, but not allowed to give out for free (if not bonus to
something else, but not
completely free)

anyways, this is one of what i've been using:

this is barely legal!! it will make you so addicted that someday there will
be law against this amazing service.... see
http://www.paradox-online.net/?r=1 HINT: index page doesn't give the full
truth, signup and see yourself what i mean...
(i use that on IRC, barely legal makes them expect something else, not very
good if you want something else than just visit there)

i haven't used this myself yet, just came up with this imaginatory service:

FROM: bob
SUBJ: i've got an great story for you
TEXT:

Wow! This guy made 9,567$ in past 6 months with an little trick,
he combined something to which every marketeer seeks the answer...

"I combined two very simple things, couple days of hard work and made
9,567$ last 6months! It is so simple, that everyone can do it."
Caption of the story

See the full story at http://www.fakeurl.com/story.htm

HINT: it really is amazing and not what you would think it is...

- Bob



ok, that second one should be working kinda good
Writing ads is an art form, and you need to be in correct mind state
to write a good ad

just reply if you want the book

and remember, good marketeers always makes tests to their adverts! ^^

- Aleksi


 
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Old 07-05-2007, 12:51 PM   #5
Jim Logajan
 
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"Skal Tura" <123skaltura@czmb.net.remove.123.and.this.note> wrote:
> "mike" <mdiaczyk@tampabay.rr.com> kirjoitti viestiss
> news:c4j00t0hmb@enews1.newsguy.com...
>>
>> Hi, I am interested in creating a marketing flyer for to hand out to
>> people. I have a small computer consulting bussiness. What books do
>> I need to read, websites and groups and forums to help me to learn
>> how to create a marketing flyer. I have never done this before, I
>> want something I can go out in person with to hand out to small
>> bussinesses. Thanks Mike

>
> Okies, sound like a friend, read some _GOOD ADVERTS_, perhaps of
> something you bought based upon the advert


So far this is reasonably good advice...

> anyways, this is one of what i've been using:
>
> this is barely legal!! it will make you so addicted that someday there
> will be law against this amazing service.... see
> http://www.paradox-online.net/?r=1 HINT: index page doesn't give the
> full truth, signup and see yourself what i mean...
> (i use that on IRC, barely legal makes them expect something else, not
> very good if you want something else than just visit there)


.... but this is horrible advice. It wont attract the kind of people desired
and will be overlooked by those who are interested in online games of that
genre.

> i haven't used this myself yet, just came up with this imaginatory
> service:
>
> FROM: bob
> SUBJ: i've got an great story for you
> TEXT:
>
> Wow! This guy made 9,567$ in past 6 months with an little trick,
> he combined something to which every marketeer seeks the answer...
>
> "I combined two very simple things, couple days of hard work and made
> 9,567$ last 6months! It is so simple, that everyone can do it."
> Caption of the story
>
> See the full story at http://www.fakeurl.com/story.htm
>
> HINT: it really is amazing and not what you would think it is...
>
> - Bob
>
>
>
> ok, that second one should be working kinda good
> Writing ads is an art form, and you need to be in correct mind state
> to write a good ad


The example is horrible. Spelling, grammar, and pitch are wrong. Good
marketing begins with a decent presentation. And believability must be
maintained. If an advertisement looks like it was written by someone too
lazy to check their work, or barely literate, it will be disregarded at
best. Claims of fabulous returns for little effort just don't work - unless
the person's IQ is below room temperature or they're insanely desperate.

> just reply if you want the book


There are plenty of good marketing and advertising books where the author
isn't a secret and the contents have been reviewed. For example, anything
by Harry Beckwith is worth a read.

> and remember, good marketeers always makes tests to their adverts! ^^


Good advice on that point.
 
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Old 07-05-2007, 12:54 PM   #6
Dave Hannes
 
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"Jim Logajan" <JamesL@Lugoj.com> wrote in message
news:c4q92m010f6@enews3.newsguy.com...
>
> "Skal Tura" <123skaltura@czmb.net.remove.123.and.this.note> wrote:
> > "mike" <mdiaczyk@tampabay.rr.com> kirjoitti viestiss
> > news:c4j00t0hmb@enews1.newsguy.com...

> The example is horrible. Spelling, grammar, and pitch are wrong. Good
> marketing begins with a decent presentation. And believability must be
> maintained. If an advertisement looks like it was written by someone too
> lazy to check their work, or barely literate, it will be disregarded at
> best. Claims of fabulous returns for little effort just don't work -

unless
> the person's IQ is below room temperature or they're insanely desperate.
>
> > just reply if you want the book

>
> There are plenty of good marketing and advertising books where the author
> isn't a secret and the contents have been reviewed. For example, anything
> by Harry Beckwith is worth a read.
>
> > and remember, good marketeers always makes tests to their adverts! ^^


I agree...a decent presentation entails something that is
appealing/eye-catching, but holds the reader's interest--in other words, is
relevant to them.

Keep it simple, too. The reader needs to get the gist of your business in
10-20 seconds, max.

You'll need to spend some money on a nice 2-color or 4-color piece, too...a
photocopy or something that looks like it will say "takes shortcuts."

Dave

 
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