Question about opt-in emailing

We're thinking about finding a very legit company that has 100% opt-in lists
and who do email to a targeted market. We're especially looking to target the
small/home business market to help get the word out about our JAYA123
service.

Does anyone have any opinions about this method (remember I'm not talking spam
here... but mail to only opt-in lists.)? And does anyone have any
recommendations for legit firms that we might approach?

Thank you,

Al Canton
Adams-Blake Company, Inc.
***
JAYA123 - the new web-based total-office system for the
small biz. Order entry, billing, bookkeeping, etc. for $14.95
a month. Everyone says "It's cool as a moose!!"
See why at:http://www.jaya123.com
***

"Adams-Blake Company" <atakeoutcanton@adams-blaketakeout.com> wrote in
message news:c1jpe10166g@enews3.newsguy.com...
>
> We're thinking about finding a very legit company that has 100% opt-in
lists
> and who do email to a targeted market.

Be very careful. There really are no such thing as opt-in lists you can buy.

> We're especially looking to target the
> small/home business market to help get the word out about our JAYA123
> service.
>
> Does anyone have any opinions about this method (remember I'm not talking
spam
> here... but mail to only opt-in lists.)? And does anyone have any
> recommendations for legit firms that we might approach?

Any company that is offering to sell you a list is sending you off to spam.
If they promise to send the email on your behalf, also beware. Ask them to
put you on one of their lists. Look at the headers and see what domain the
email comes from. Run that domain through a search at groups.google.com and
look for spam complaints.
If they can't provide the confirmation for the addresses on the list, it's
not a valid list. Your ISP will probably shut down your web site if it is
advertised via spam if they get a number of spam complaints.

I have seen a number of these companies claim they only mail to opt-in
lists, yet somehow, email addresses of mine that have never signed up for
any list or confirmed a fake signup, have received spam from them.

--
McWebber
No email replies read
If someone tells you to forward an email to all your friends
please forget that I'm your friend.

McWebber wrote:

>
> "Adams-Blake Company" <atakeoutcanton@adams-blaketakeout.com> wrote in
> message news:c1jpe10166g@enews3.newsguy.com...
>>
>> We're thinking about finding a very legit company that has 100% opt-in
> lists
>> and who do email to a targeted market.
>
> Be very careful. There really are no such thing as opt-in lists you can buy.
>
>> We're especially looking to target the
>> small/home business market to help get the word out about our JAYA123
>> service.
>>
>> Does anyone have any opinions about this method (remember I'm not talking
> spam
>> here... but mail to only opt-in lists.)? And does anyone have any
>> recommendations for legit firms that we might approach?
>
> Any company that is offering to sell you a list is sending you off to spam.
> If they promise to send the email on your behalf, also beware. Ask them to
> put you on one of their lists. Look at the headers and see what domain the
> email comes from. Run that domain through a search at groups.google.com and
> look for spam complaints.
> If they can't provide the confirmation for the addresses on the list, it's
> not a valid list. Your ISP will probably shut down your web site if it is
> advertised via spam if they get a number of spam complaints.
>
> I have seen a number of these companies claim they only mail to opt-in
> lists, yet somehow, email addresses of mine that have never signed up for
> any list or confirmed a fake signup, have received spam from them.
>


After detailed investigation about the only outfit that I felt I could have
confidence in is postmasterdirect.com. But they are so expensive that I have
decided to look into ezine advertising instead. Direct email marketing is
just too dangerous. The last thing in the world we need is to be labled a
spammer. It's not worth the gamble.... so we won't take it.

We have a good budget for marketing and so far we have only spend a tiny part
of it on press releases. We'd like to find some good, solid advertising
venues to attract the home/small business sector. Suggestions? (besides
Entrepreneur Magazine.... which is way to expensive IMO).

Al Canton
Adams-Blake Company, Inc.
***
JAYA123 - the new web-based total-office system for the
small biz. Order entry, billing, bookkeeping, etc. for $14.95
a month. Everyone says "It's cool as a moose!!"
See why at:http://www.jaya123.com
***

"Adams-Blake Company" <atakeoutcanton@adams-blaketakeout.com> wrote in
message news:c1mes60o06@enews2.newsguy.com...
>
>
> After detailed investigation about the only outfit that I felt I could
have
> confidence in is postmasterdirect.com.

Mail from them won't get to my customers.

> But they are so expensive that I have
> decided to look into ezine advertising instead. Direct email marketing is
> just too dangerous. The last thing in the world we need is to be labled a
> spammer. It's not worth the gamble.... so we won't take it.

Start building your own list. Give people a good reason to want your email
and they'll sign up. Just make sure you do it according to
http://www.mail-abuse.org/manage.html

>
> We have a good budget for marketing and so far we have only spend a tiny
part
> of it on press releases. We'd like to find some good, solid advertising
> venues to attract the home/small business sector.

Google adwords seem to be very popular and well targeted.

--
McWebber
"Richter points to the lack of legal action against his company as proof
that he's operating appropriately."
Information Week, November 10, 2003

McWebber wrote:

>
> "Adams-Blake Company" <atakeoutcanton@adams-blaketakeout.com> wrote in
> message news:c1mes60o06@enews2.newsguy.com...
>>
>>
>> After detailed investigation about the only outfit that I felt I could
> have
>> confidence in is postmasterdirect.com.
>
> Mail from them won't get to my customers.
>
>> But they are so expensive that I have
>> decided to look into ezine advertising instead. Direct email marketing is
>> just too dangerous. The last thing in the world we need is to be labled a
>> spammer. It's not worth the gamble.... so we won't take it.
>
> Start building your own list. Give people a good reason to want your email
> and they'll sign up. Just make sure you do it according to
> http://www.mail-abuse.org/manage.html
>
>>
>> We have a good budget for marketing and so far we have only spend a tiny
> part
>> of it on press releases. We'd like to find some good, solid advertising
>> venues to attract the home/small business sector.
>
> Google adwords seem to be very popular and well targeted.
>

I'm sure many will disagree, but we have found AdWords to be a waste of time.

Al

"Adams-Blake Company" <atakeoutcanton@adams-blaketakeout.com> wrote in
message news:c1qrp901sid@enews4.newsguy.com...
>
> McWebber wrote:
>
> >
> > Google adwords seem to be very popular and well targeted.
> >
>
> I'm sure many will disagree, but we have found AdWords to be a waste of
time.
>

I guess it depends on the product. Some products and services have such
generic words it's hard to target. More specific places like hotels have an
easier time.

--
McWebber
No email replies read
If someone tells you to forward an email to all your friends
please forget that I'm your friend.