Essentials of Link Building

[mrClen]

Link building is the single most important element to obtaining high rankings in all of the major search engines. It is vital that continual efforts be made and long-term plans be laid out to insure a web sites continued success in organic search results, and reduced costs in paid placement (PPC).
Google created the most successful information retrieval device of all time based on sending spiders to follow each and every link they can find on each and every web document they come across. Yahoo, MSN, Ask, and all the other search databases have acquired the vast amounts of information they contain in similar fashion. Links play important roles in the ranking formulas of all search engines, especially Google, by providing numerous pieces of data for their algorithms to chew through.

The best links a web site can have are natural, one-way inbound links. These are links that are posted by other web sites, forums or blogs. These show a natural interest in something the linked web site offers such as valuable information, news, a tool or some other resource.

The more one-way links a web site has, the more reliable the search engine algorithms consider it to be. Google has gone as far as to rank a web site in terms of PR, or page rank. This is a sliding scale of 0-10. The more important Google considers a web site, the higher the PR that it awards it. (PR also includes visitors as well).

Place your pointer over this in the toolbar and it will show PageRank.

You can check the number of back links to a web site in many different ways. The Firefox browser has an installable extension that allows users to “right-click” and scan down to “back links” to see the number of back links a site has. There are several toolbars that you can install (Google, Yahoo, etc.) that allow you to see this, and there are various web sites that offer tools to do this.

(Google is unique in its approach to back links as it will only show a percentage of the actual back links, whilst Yahoo and MSN show all. Google also will delay showing back links in order to attempt to weed out purchased back links or schemes to affectively fool the algorithms into awarding a higher PR, and thus a higher position in the SERP’s – Search Engine Ranking Positions.)

[MadKad]

nice post green rep for you

[mrClen]

thanks MadKad for the complement, glad to be here.

[MadKad]

I have made a thread for you in the correct place for you link swop post

[marketraise int]

hey this is copied i did it wen i was 4 posts old

[seo_webhost]

Backlinks is always considered as the most important concept in SEO wheather it is one-way or two-way link. So its always better to get enough backlinks so as to rank well in search engines.

[MadKad]

Originally Posted by marketraise int

hey this is copied i did it wen i was 4 posts old

sorry to here that mate, it must have been good

We do try our best to stop people posting copies but its not always that easy.

[karim 6123]

how did u become so successful

[karim 6123]

plz reply quick

[GreggThurby4077]

Good information, clearly presented - I didn't know about the Google backlinks facility before. marketraise makes good points too in his posting - about where to put outbound links, urls with numbers in and not using the term "link", so thanks for that too marketraise.