Psy <shough@sigaconsulting.comNOSPAM> wrote in message
news:<bh941q02fkp@enews3.newsguy.com>...
snip
> My question is, how do I propose my services to potential
> clients in a non intrusive way, I dont want to be
> that "sales guy", I want to come across as a good guy
> making a living, not Mr Pushy... I am wondering
> also any tricks to get past the receptionists
Some thoughts:
The company I work for is very small. Sometimes I end up answering the
main line when the receptionist is away, and when I do I frequently
hear some jerk stockbroker trying to reach the owner.
You're not gonna get by the receptionist. One of their main tasks is
to keep people like you from bothering the Big Guy. And the Big Guy
will never return your call. You can thank the jerk stockbroker who
calls 8 times a day for that. :-)
I echo what Kohan recommends. Do some scouting around and pick some
good candidate companies. LEARN WHAT THEY DO. Find out who the
owner/decision maker is.
Rather than waste your time trying to reach that person via the phone,
send them a personalized letter. Let them know that you're familiar
with what they do, and you can help them do a better job/save them
money/etc. I can almost guarantee you that they will open a
personalized letter. I mean a genuine personal letter, not a form
letter from a letter shop that looks "personalized."
If you have the time, you could also set up an individual interactive
proposal for them on your Web site. You could develop a template, plug
you target company's name into it, then include the unique URL in the
copy of your letter. Something along these lines:
"Bill, I really think we could save you 30-40% on your networking
costs. I've created a proposal for you that I would like you to take a
look at:
http://www.sigaconsulting.com/billscompany.htm"
I had a company do that for me a few years ago and I thought it was a
nice touch. It was unique, it showed they did their homework, it
showed they really wanted my business, and it got me to respond.